Writers and Editors (Pat McNees's blog)
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Self-publishing trailblazer Amanda Hocking shifts gears

March 30, 2011

Tags: self-publishing, Amanda Hocking, social media


Young Amanda Hocking's digitally self-published young-adult paranormal novels have sold a million copies online, making her rich at $2.99 and 99 cents a copy (some of which Amazon.com collects). So why is she about to sign a deal with St. Martin's Press?

"Hocking credits her success to aggressive self-promotion on her blog, Facebook and Twitter, word of mouth and writing in a popular (more…)

Twitter is like a bank account

April 2, 2009

Tags: twitter, social media, PW, book promotion

Signed up for Twitter but not sure if you have time or what to 'tweet'? “Twitter is like a bank account: you have to put in more deposits than withdrawals,” says Kelly Leonard, Hachette's director of online marketing, in an interview with PW's Charlotte Abbott. “A post about my author appearing on The Today Show is a withdrawal, (more…)